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(<a href=\"https:\/\/criterionglobal.com\/ja\/faq\/ctr\u30af\u30ea\u30c3\u30af\u30b9\u30eb\u30fc\u7387\/\">CTR<\/a>)<\/strong>:CTR\u3068\u306f\u3001\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u306e\u30ea\u30f3\u30af\u3084\u30dc\u30bf\u30f3\u3092\u30af\u30ea\u30c3\u30af\u3057\u305f\u8a2a\u554f\u8005\u306e\u5272\u5408\u3067\u3059\u3002CTR\u304c\u9ad8\u3051\u308c\u3070\u3001\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u304c\u52b9\u679c\u7684\u306b\u8a2a\u554f\u8005\u3092\u76ee\u7684\u306e\u884c\u52d5\u306b\u5c0e\u3044\u3066\u3044\u308b\u3053\u3068\u3092\u793a\u3059\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/li>\n\n\n\n<li><a href=\"https:\/\/criterionglobal.com\/ja\/glossary-terms\/roi-return-on-investment\/\"><strong>\u6295\u8cc7\u5229\u76ca\u7387\uff08ROI\uff09<\/strong><\/a>:ROI\u306f\u3001\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u3078\u306e\u6295\u8cc7\u306b\u5bfe\u3059\u308b\u91d1\u92ad\u7684\u30ea\u30bf\u30fc\u30f3\u3092\u6e2c\u5b9a\u3057\u307e\u3059\u3002\u3053\u308c\u306f\u3001\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u306b\u3088\u3063\u3066\u751f\u307f\u51fa\u3055\u308c\u305f\u53ce\u76ca\u3092\u3001\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u306e\u4f5c\u6210\u3068\u904b\u55b6\u306b\u304b\u304b\u3063\u305f\u8cbb\u7528\u3067\u5272\u308b\u3053\u3068\u306b\u3088\u3063\u3066\u8a08\u7b97\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/li>\n<\/ol>\n\n\n\n<h2 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href=\"https:\/\/criterionglobal.com\/ja\/faq\/\u30d3\u30e5\u30fc\u30a2\u30d3\u30ea\u30c6\u30a3\/\">\u30da\u30fc\u30b8\u30d3\u30e5\u30fc<\/a>.\u30af\u30ea\u30c3\u30af\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u304c <strong><em>\u7a4d\u6975\u7684<\/em><\/strong> \u3053\u308c\u306f\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306b\u3068\u3063\u3066\u30dd\u30b8\u30c6\u30a3\u30d6\u306a\u5146\u5019\u3067\u3059\u3002<\/li>\n\n\n\n<li><strong>\u30b3\u30f3\u30c6\u30f3\u30c4\u306b\u5bfe\u3059\u308b\u8996\u8074\u8005\u306e\u5168\u4f53\u7684\u306a\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u6e2c\u5b9a\u3059\u308b\u3053\u3068\u304c\u76ee\u7684\u3067\u3042\u308b\u5834\u5408\u3001 <\/strong>\u3067\u3042\u308c\u3070\u3001\u30da\u30fc\u30b8\u30d3\u30e5\u30fc\u306f\u3088\u308a\u91cd\u8981\u306a\u6307\u6a19\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002\u30da\u30fc\u30b8\u30d3\u30e5\u30fc\u306f\u3001\u4f55\u4eba\u304c\u3042\u306a\u305f\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u95b2\u89a7\u3057\u3066\u3044\u308b\u306e\u304b\u3001\u3069\u308c\u304f\u3089\u3044\u306e\u6642\u9593\u3042\u306a\u305f\u306e\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306b\u6ede\u5728\u3057\u3066\u3044\u308b\u306e\u304b\u3001\u305d\u3057\u3066\u5f7c\u3089\u304c\u3042\u306a\u305f\u306e\u30d6\u30e9\u30f3\u30c9\u306b\u3069\u308c\u3060\u3051\u95a2\u4e0e\u3057\u3066\u3044\u308b\u306e\u304b\u3092\u7406\u89e3\u3059\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002<\/li>\n<\/ul>\n\n\n\n<p>\u7d50\u8ad6\u3068\u3057\u3066\u3001\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u306e\u95b2\u89a7\u6570\u3068 <a href=\"https:\/\/criterionglobal.com\/ja\/faq\/\u30ea\u30f3\u30af\u30af\u30ea\u30c3\u30af\u5358\u4fa1\/\">\u30ea\u30f3\u30af\u30af\u30ea\u30c3\u30af<\/a> \u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u304c\u30e6\u30fc\u30b6\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u3092\u5305\u62ec\u7684\u306b\u7406\u89e3\u3057\u3001\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3068\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u9ad8\u3081\u308b\u305f\u3081\u306b\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u6700\u9069\u5316\u3059\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002\u3053\u308c\u3089\u306e\u6307\u6a19\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u5e83\u544a\u4e3b\u306f\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u6226\u7565\u3092\u6539\u5584\u3057\u3001ROI\u3092\u9ad8\u3081\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u76ee\u6a19\u3092\u9054\u6210\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Google\u5e83\u544a\u306eA\/B\u30c6\u30b9\u30c8\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\uff1a\u30cf\u30a6\u30c4\u30fc\u30ac\u30a4\u30c9<\/h2>\n\n\n\n<p>A\/B\u30c6\u30b9\u30c8\uff08\u30b9\u30d7\u30ea\u30c3\u30c8\u30c6\u30b9\u30c8\u3068\u3082\u547c\u3070\u308c\u308b\uff09\u306f\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3051\u308b\u91cd\u8981\u306a\u30c4\u30fc\u30eb\u3067\u3001\u4f01\u696d\u304c2\u3064\u306e\u7570\u306a\u308b\u30d0\u30fc\u30b8\u30e7\u30f3\u306e\u30a6\u30a7\u30d6\u30da\u30fc\u30b8\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u6bd4\u8f03\u3057\u3001\u3069\u3061\u3089\u304c\u76ee\u6a19\u9054\u6210\u306b\u3088\u308a\u52b9\u679c\u7684\u304b\u3092\u5224\u65ad\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u3053\u3053\u3067\u306f\u3001Google\u5e83\u544a\u306eA\/B\u30c6\u30b9\u30c8\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u3092\u8a2d\u5b9a\u3059\u308b\u305f\u3081\u306e8\u3064\u306e\u30b9\u30c6\u30c3\u30d7\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\uff1a<\/p>\n\n\n\n<ol>\n<li><strong>\u76ee\u6a19\u3092\u660e\u78ba\u306b\u3057\u307e\u3057\u3087\u3046\uff1a<\/strong> A\/B\u30c6\u30b9\u30c8\u3092\u8a2d\u5b9a\u3059\u308b\u524d\u306b\u3001\u9054\u6210\u3057\u305f\u3044\u76ee\u6a19\u3092\u660e\u78ba\u306b\u3057\u307e\u3057\u3087\u3046\u3002\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u6570\u3001\u58f2\u4e0a\u3001\u30af\u30ea\u30c3\u30af\u6570\u306e\u5897\u52a0\u306a\u3069\u3067\u3059\u3002<\/li>\n\n\n\n<li><strong>\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u3092\u4f5c\u6210\u3057\u307e\u3059\uff1a<\/strong> \u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u306e2\u3064\u306e\u7570\u306a\u308b\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u4f5c\u6210\u3057\u3001\u30c6\u30b9\u30c8\u3057\u305f\u3044\u70b9\u30921\u3064\u3060\u3051\u5909\u3048\u3066\u304f\u3060\u3055\u3044\u3002\u30d8\u30c3\u30c9\u30e9\u30a4\u30f3\u3001\u30b3\u30fc\u30eb\u30c8\u30a5\u30a2\u30af\u30b7\u30e7\u30f3\u30dc\u30bf\u30f3\u3001\u753b\u50cf\u306a\u3069\u3067\u3059\u3002<\/li>\n\n\n\n<li><strong>\u65b0\u3057\u3044\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u8a2d\u5b9a\u3057\u307e\u3059\uff1a<\/strong> \u65b0\u3057\u3044Google\u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u8a2d\u5b9a\u3057\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u30bf\u30a4\u30d7\u3068\u3057\u3066\u300c\u691c\u7d22\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u306e\u307f\u300d\u3092\u9078\u629e\u3057\u307e\u3059\u3002<\/li>\n\n\n\n<li><strong>\u5e83\u544a\u30b0\u30eb\u30fc\u30d7\u3092\u4f5c\u6210\u3057\u307e\u3059\uff1a<\/strong> \u30c6\u30b9\u30c8\u3057\u305f\u3044\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u3054\u3068\u306b1\u3064\u305a\u3064\u30012\u3064\u306e\u5e83\u544a\u30b0\u30eb\u30fc\u30d7\u3092\u4f5c\u6210\u3057\u307e\u3059\u3002<\/li>\n\n\n\n<li><strong>\u5e83\u544a\u306e\u4f5c\u6210<\/strong> \u5404\u5e83\u544a\u30b0\u30eb\u30fc\u30d7\u3054\u3068\u306b\u3001\u540c\u3058\u5e83\u544a\u30b3\u30d4\u30fc\u3068\u5e83\u544a\u6587\u3092\u4f7f\u7528\u3057\u3066\u5e83\u544a\u3092\u4f5c\u6210\u3057\u307e\u3059\u3002 <a href=\"https:\/\/criterionglobal.com\/ja\/faq\/\u6587\u8108\u30ad\u30fc\u30ef\u30fc\u30c9\u5e83\u544a\/\">\u30ad\u30fc\u30ef\u30fc\u30c9<\/a> \u5404\u5e83\u544a\u306e<\/li>\n\n\n\n<li><strong>A\/B\u30c6\u30b9\u30c8\u3092\u8a2d\u5b9a\u3057\u307e\u3059\uff1a<\/strong> \u8a2d\u5b9a\u300d\u30bf\u30d6\u304b\u3089\u300c\u5b9f\u9a13\u300d\u30aa\u30d7\u30b7\u30e7\u30f3\u3092\u9078\u629e\u3057\u3001\u5b9f\u9a13\u3092\u4f5c\u6210\u3057\u307e\u3059\u3002\u5404\u5e83\u544a\u30b0\u30eb\u30fc\u30d7\u3092\u7570\u306a\u308b\u30d0\u30ea\u30a8\u30fc\u30b7\u30e7\u30f3\u306b\u5272\u308a\u5f53\u3066\u3001\u5b9f\u9a13\u671f\u9593\u3068\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u5206\u5272\u3092\u8a2d\u5b9a\u3057\u307e\u3059\u3002<\/li>\n\n\n\n<li><strong>\u5b9f\u9a13\u3092\u958b\u59cb\u3057\u307e\u3059\uff1a<\/strong> \u5b9f\u9a13\u3092\u30bb\u30c3\u30c8\u30a2\u30c3\u30d7\u3057\u305f\u3089\u3001\u8d77\u52d5\u3057\u3066\u7d50\u679c\u3092\u30e2\u30cb\u30bf\u30fc\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/li>\n\n\n\n<li><strong>\u7d50\u679c\u3092\u5206\u6790\u3057\u307e\u3059\uff1a<\/strong> \u6307\u5b9a\u3057\u305f\u671f\u9593\u5b9f\u9a13\u3092\u884c\u3063\u305f\u5f8c\u3001\u7d50\u679c\u3092\u5206\u6790\u3057\u3001\u3069\u3061\u3089\u306e\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u304c\u3088\u308a\u826f\u3044\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u793a\u3057\u305f\u304b\u3092\u78ba\u8a8d\u3057\u307e\u3059\u3002\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u3084\u4eca\u5f8c\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u6700\u9069\u5316\u3059\u308b\u305f\u3081\u306b\u3001\u3053\u308c\u3089\u306e\u6d1e\u5bdf\u3092\u6d3b\u7528\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/li>\n<\/ol>\n\n\n\n<p>\u4ee5\u4e0b\u306e\u624b\u9806\u306b\u5f93\u3063\u3066\u3001Google\u5e83\u544a\u306eA\/B\u30c6\u30b9\u30c8\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u3092\u8a2d\u5b9a\u3057\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u6539\u5584\u3057\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u5897\u52a0\u3055\u305b\u308b\u305f\u3081\u306e\u30a4\u30f3\u30b5\u30a4\u30c8\u3092\u53ce\u96c6\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>","protected":false},"featured_media":0,"template":"","acf":[],"_links":{"self":[{"href":"https:\/\/criterionglobal.com\/ja\/wp-json\/wp\/v2\/faq\/2258"}],"collection":[{"href":"https:\/\/criterionglobal.com\/ja\/wp-json\/wp\/v2\/faq"}],"about":[{"href":"https:\/\/criterionglobal.com\/ja\/wp-json\/wp\/v2\/types\/faq"}],"wp:attachment":[{"href":"https:\/\/criterionglobal.com\/ja\/wp-json\/wp\/v2\/media?parent=2258"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}