{"id":2214,"date":"2018-07-30T20:58:24","date_gmt":"2018-07-30T20:58:24","guid":{"rendered":"https:\/\/criterionglobal.com\/b2b-business-to-business\/"},"modified":"2024-03-26T16:23:51","modified_gmt":"2024-03-26T20:23:51","slug":"b2b-business-to-business","status":"publish","type":"faq","link":"https:\/\/criterionglobal.com\/faq\/b2b-business-to-business\/","title":{"rendered":"What does B2B (Business to business) refer to?"},"content":{"rendered":"\n

B2B (business-to-business) advertising refers to advertising campaigns that target other businesses rather than individual consumers. <\/p>\n\n\n\n

Table of Contents<\/h2>