Criterion GlobalCriterion Global
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CONTACTCONTACT
01.

Paid Media Services

Capital-efficient media buying services deliver more growth, with more efficiency.

01.

Paid Media Services

Capital-efficient media buying services deliver more growth, with more efficiency.

02.

Expertise

Across borders and industries, our expertise is growing our client's business.

02.

Expertise

Across borders and industries, our expertise is growing our client's business.

03.

Case Studies

Paid Media Agency with Proven Results

03.

Case Studies

Paid Media Agency with Proven Results

04.

Insights

To navigate media buying investment, our first task is to question assumption.

04.

Insights

To navigate media buying investment, our first task is to question assumption.

05.

Contact

We look forward to hearing from you.

05.

Contact

We look forward to hearing from you.

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Contact UsContact Us
CareersCareers
New York
Miami/LATAM
Singapore/APAC
Tokyo
London
00.International Media Agency

One international media agency. For go-to-market reach in the markets that matter most to you.

02 | International reachCriterion Global reach
50
Markets in 2026 | 4 regions

95% of global media spend is concentrated on just 50 markets. As an international media agency, we plan and buy heavily within and across these markets.

03 | Market coverage

Where do you want to grow today?

Live pageOn the desk
North America
USACanadaMexico
Latin America
ArgentinaBrazilChileColombiaPeruUruguay
Asia Pacific
AustraliaChinaHong KongIndiaIndonesiaJapanMalaysiaNew ZealandPhilippinesSingaporeSouth KoreaTaiwanThailandVietnam
EMEA
Austria
Belgium
Czech Republic
Denmark
Finland
France
Germany
Greece
Hungary
Ireland
Israel
Italy
Middle East
Netherlands
Nigeria
Norway
Poland
Portugal
Romania
Russia
Slovakia
South Africa
Spain
Sweden
Switzerland
Turkey
UK
Ukraine
04 | Featured marketLive now
NetherlandsEMEAAmsterdam
Netherlands| Market practice
The Netherlands is a gateway.

A 17.5M-person market and Europe's front door. We give global brands nimble, local access, and a competitive edge in global media buying in the Netherlands and beyond.

17.5M
Population
Open the Netherlands page→
More market pages rolling out through 2026.Brief us on a market not yet listed →
05 | The independent international media agency

One desk. Many markets. The reach of a multinational. The agility of a boutique.

LET'S GO →
Strategy, buying, and measurement run on one global desk: New York, Miami, Zürich, Singapore, and beyond. Local nuance, global leverage, across all fifty markets.
White-label media buying lets creative and brand agencies offer full international advertising services across these markets, without building a media team of their own.
06 | Reach out

Pick a market

Global HQ121 E 24th St, 12th Floor, Penthouse
New York, NY 10010
Coverage50 markets | 4 regions
~95% of worldwide media spend
Partnershipshello@criterionglobal.com
+1 646 330 4673
Start a conversationBrief us →
New York40.71° N
Miami25.76° N
Amsterdam52.37° N
Zürich47.37° N
Singapore1.35° N
Tokyo35.68° N
New York40.71° N
Miami25.76° N
Amsterdam52.37° N
Zürich47.37° N
Singapore1.35° N
Tokyo35.68° N